Colored Stone Media Kit: Online Advertising at Colored-stone.com

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Advertising Media Kit: Online Advertising

Rates & Discounts | Technical Specifications

The best eyes in the business want to see what you have to offer!

Make sure they find you by tying into Colored-Stone.com.

The industry’s leading sources for news and information – Colored Stone magazine and Colored-Stone.com – are now teamed up to deliver significant viewership to your website. The most important buyers in the colored stone market reach for our pages and log onto our website every day to get the most up-to-the-minute news on what’s happening in the colored stone world. Now you can take advantage of this lucrative traffic, and lead buyers to your website everyday, by planning a Strategic Link Program with Colored-Stone.com.

A Strategic Link Program on Colored-Stone.com takes advantage of the power of the Internet to allow people to search information sources freely. By linking from several integrated resources on Colored-Stone.com you can ensure that important traffic will flow your way, giving you the critical mass you need to make your website a profitable selling tool.

The Colored Stone Strategic Link Program is composed of several types of vehicles, all meant to allow visitors ease of navigation and quick access to your information. These include:
• Site Sponsorship – exclusive banner at the top of the site homepage, with link back to you.
• Banner Ad Link – appears at top or bottom of any page in the site, with link back to you. Subject to availability.
• Button Ad Link – appears along the side of any page on the site, with link back to you.
• Keyword Ad Link – exclusive banner and link connection associated with a user search on a specific word, like “opals”. Subject to availability.
• Listing Link – an exclusive link back to you from any of your listings on the Colored-Stone.com site or any of the Show Guide sites.

Rates

Banner Type Monthly Rate

Site Sponsorship $300

Banner Ad Link $200

Button Ad Link $150

Keyword Ad Link (Search) $200/keyword

Listing Link $12 per product/service listing*
(generally spans several months)

Frequency discounts: Quarterly contract earns 8% OFF monthly rate. Yearly contract earns 15% off monthly rate. Cancelled contracts will result in billing back to the earned rate.
Keyword Sponsorships are buttons that appear on the results page of a supplier search request associated with keywords that you select.
Per Impression Rate: With Colored-Stone.com you also have the option of buying your links based on the number of impressions (page views) you receive. Rate: $50 per thousand impressions, 3,000 impression minimum. Cost is not based on any set time period since impressions are determined by traffic and will vary.
Frequency Discounts: Quarterly contract earns 8% OFF monthly rate. Yearly contract earns 15% off monthly rate. Cancelled contracts will result in billing back to the earned rate.

Note: All prices are US funds only and are agency commissionable. Contact your sales representative for details, payment terms and availabilities or e-mail our sales director for more information. Colored Stone will design your online ad link, working with existing print ads, current website images or new material. Please contact your representative for more details and production costs.

TECHNICAL SPECIFICATIONS:

File specifications for online links are as follows:

Banners - 468 x 60, 16K or less, 72 pixels per inch

Buttons - 120 x 60, 12K or less, 72 pixels per inch.

File formats: JPEG or GIF (GIF87 or GIF89a, static or animated). For other media types, formats and sizes (Flash, HTML ads, pop-ups, tower ads, etc.) please contact our website editor to discuss ad size and goals. We can also convert your ad to a web format from an Adobe Photoshop or Photoshop-compatible file. Include the website address to which the banner or button should link. We encourage you to check all specifications and preview your ad in a web browser before it is submitted.

Please send the file as an e-mail attachment to our website editor with a subject line of (Your company name)'s web ad. We can create your ad in-house or resize/reformat many ads at reasonable rates.

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